Congratulations to each one of you and your loved ones for the successful completion of the program in these challenging times! You are now equipped with the most relevant skills in digital marketing and communication. Be the change you want to see. Every drop in the ocean matters.
Dream! Be ambitious! Taste success and failure Be a lifelong learner! Wishing you the best in all your future endeavors! Stay strong and be yourself.
I’d like to congratulate all the MICA graduates and give a special mention to all the award winners. You’ll are now equipped with the best industry-relevant skills in the domain of Digital Marketing and Advertising. So make sure you’re putting them to use and excel in all the phases of your professional and personal journey.
Cherish the journey you’ve had with us and create an extraordinary journey full of growth and prosperity ahead! All the best everyone and congratulations on achiving this marvelous achivement!
Learning is a constant process and you’ve completed a big feat by upskilling yourself but remember, it’s an ever-changing industry out there and with your recent accolade, remember to never stop and keep learning new things to stay relevant and be the best in what you’re doing.
On this momentous occasion, I’d like to leave you with 3 important takeaways-
Huge Congratulations to the graduating batch and all the best to everyone for your future endeavors!
With these skills, always aspire to be in the top 1% wherever you work because that precisely would make you the most sought-after professional. The best way to do that is to always keep expanding your knowledge base. My personal advice would be to network more and more, across domains and on the way, find the right mentors! Lastly, stay humble, stay grounded and let your passion reflect in your work and it’ll take you a long long mile ahead!
Firstly, congratulations on achieving such a remarkable milestone in your life! The sense of pride that you will be carrying from here on is going to be incredible. As digital marketers, my piece of advice to you would be to ensure that any eort that you make towards brand building, you should not look at it from just the lens of how successful your campaign was. Rather, look at the type of brand recall value that it has created. One can achieve this only by prioritizing research and understanding consumers at a ground level.
Consumer behavior analysis is increasingly proving to be an important tool to understand customers. Get to know your consumers better by interacting with them at every touchpoint, watch out for their brand frustrations and, most importantly identify their needs and expectations! All the eorts that you make to collect the final data will eventually help you strengthen your knowledge and expertise, thus enabling you to envisage your customers’ changing behavioral patterns easily and make directional marketing eorts.
Remember, you had the focus and grit to come this way. Nothing can stop you now! I wish you all the very best!
Congratulations to all, not only for completing your MICA program today but also for utilizing the time to learn and grow. Continue to seize opportunities to progress, innovate, adapt and be resilient. Whatever you choose to do next, remember that learning is a lifelong journey.
Your resilience, and ability to adapt and continue learning in a situation that is sometimes changing daily, will serve you well throughout your careers.
I am optimistic about the future. You have the potential to dream and achieve whatever goals you set. Guided by the learnings and courage, and trust, the choice is yours to dream and make it come true.This journey…., it’s definitely something you’ll remember through your lifetime and it’s an achievement worth celebrating!
My best wishes to each one of you and congratulations on completing this program with flying colours!
upGrad Journey
upGrad gave me the opportunity to explore another side of my life. I had no idea about digital marketing. But after this course I came to know regarding digital marketing. My experience with upGrad is very amazing.
upGrad Journey
So far I have a good experience with upGrad. My course will end in the month of December and by now I have gathered so much knowledge about my course. Hope to do better in my career with your support.
upGrad Journey
Always kept me on my toes and reminded me of my MBA days.
upGrad Journey
The journey was one of its kind and towards the end it elevated my confidence to a different level.
upGrad Journey
It has been a wonderful journey. Thanks and gratitude to all my mentors and peers.
upGrad Journey
upGrad learning journey was an effervescent experience, loved interactions with the industry experts the most. Rather than just another upskilling academic course, this was more of exchanging experiences and learning from them. Superbly great!
upGrad Journey
My time at upGrad throughout this course has been really enriching.
upGrad Journey
It was a great experience and I learnt many things. However, haven't got a chance to implement my learnings as I couldn't get a job as a digital marketing expert and switched to Content Manager role.
upGrad Journey
upGrad learning journey is going really well. It was a right decision to join and learn something that can impact my career in a great way.
upGrad Journey
My upGrad journey was really very amazing. I got to learn many new things which are helping me throughout my MBA also.
upGrad Journey
Learnt a pool of new things, waiting to apply them in my corporate life.
upGrad Journey
This course from upGrad helped me advance in my career by boosting my competency learning. It helped me stay abreast with market trends and broaden my knowledge.
upGrad Journey
I really want to learn about social media marketing and was looking for a job change.
upGrad Journey
I'm very proud to be a student with upGrad. Even upGrad professors, placement career supporters, mentors also support me. Thank you.
upGrad Journey
Upsklling has always been mainstream and it does add a lot of new dimensions / perspectives if one decides to upskill in a diverse subject. Learning the tenets and nuances of digital marketing will help me apply my knowledge effectively.
upGrad Journey
My learning journey with UpGrad was never easy because of my job. But all thanks to these amazing and supportive mentors who were there behind us to push us. Making modules so fun and easy to understand is itself very a difficult thing to do for us. Thank you so much!
upGrad Journey
My upGrad journey was an incredible experience and something to remember. The content were so wonderfully crafted that there was hardly a scope for any doubts. Even the coaches and the mentors were amazing as they were always available. And the professors were just amazing. The way they described all the content and also made it easy for us to understand without any real-time conversation was brilliant.
upGrad Journey
It was great, made new friends, interacted with some great mentors and learned a lot of things.
upGrad Journey
Detailed sessions with good hands on learning. Great trainers and helpful buddy.
upGrad Journey
It has been an amazing journey so far with such an extensive program and such mentors with deep industry knowledge.
upGrad Journey
I had completed my MBA in 2020 and had worked for an year in Marketing, so I was not sure whether I'll be able to get back to studying again. But, thanks to the interesting lectures and assignments, I was able to keep up well with the upGrad schedule. I also landed a job based on this certification in the Digital Marketing field.
upGrad Journey
The course is a bit overpriced for experienced professionals. Good for freshers and less experienced people.
upGrad Journey
It's been filled with up and downs but having an upGrad buddy and coach made it easier than one could think.
upGrad Journey
It was amazing as I got to understand different strategies on marketing as well as on digital era.
upGrad Journey
The base program course and teachers were great!
upGrad Journey
In 2021, I joined upGrad's DM program and that was the best decision of my life. I have learned a lot of practical knowledge, worked on several real-world projects and fortunate enough to witness professors like Siddharth Deshmukh. The journey was really wholesome. Thank you upGrad.
upGrad Journey
It was really good. The course helped me to understand well about the entire concept of Digital Marketing. The faculty members and staff were really good at teaching as well as guiding. I really enjoyed my studies here.
upGrad Journey
Got alot of support from upGrad and it surely helped my career.
upGrad Journey
I was searching for a professional course in Digital Marketing and got to know about upGrad's digital marketing program.
Started learning. Really liked the faculty, specially the live sessions and bootcamps. Glad that I chose upGrad.
upGrad Journey
It was an awesome journey with lots of learning. I did whole revision of my MBA and also learnt practical use of various marketing theories through multiple projects. I have already completed my base program and first specialization, marketing analytics, and now completing Branding. I got very good support from upGrad buddy and coach.
upGrad Journey
Meticulously designed course for beginners (Digital Marketing) consisting of hands-on exercises and comprehensive tests. The organization of content is easily navigable and is a great win for learners. Also, the quality of content and deep integration with institutions, experts, and thought leaders is commendable.
upGrad Journey
In the year 2021, I began with a team of two and attempted to establish a network in my city in order to market my skills. Then I enrolled in a digital marketing course through upGrad. With the skills I gained from it, I began pitching the top players in my city, and I quickly received their projects. Currently, my team and I design, manage, and evaluate campaigns for some of the top brands in my city of Bhopal, such as Top 'N Town, Piharwa, Elements of Piharwa, and others. In the meantime, I entered some online competitions using my brand's name, and we won them as well. We are getting more new clients now and we have a good structure in place to handle them.
upGrad Journey
I started with a team of 2 in the year 2021, tried to establish a network in my city so as to market my skills.
Then I joined upGrad for a course on digital marketing. With the skills I obtained from it, I started pitching the top players in my city and within no time I got their projects. Currently, I along with my team design, manage and evaluate campaigns of some of the top brands in my city Bhopal like Top 'N Town, Piharwa, Elements of Piharwa and more.
Parallelly, I also applied in some competitions by my brand's name online and we won them too. We have new clients approaching us more frequently now, and we have laid a good structure to our firm.
upGrad Journey
It was really a good experience learning through videos, live sessions, really helped me polish my skills.
upGrad Journey
It was a mix of fun and learning where Deepak sir has been the most supportive and an inspiration for me and I miss Siddharth sir's sessions, which were few.
upGrad Journey
Great program in terms of content, faculty and customer responsiveness.
upGrad Journey
So much learning with practical knowledge.
upGrad Journey
When I first came to know about upGrad, I was very skeptical and couldn't really make up my mind. It took me one full year to understand how this model of education works. I carefully researched about this revolution in education sector and I always had in my mind that my higher education degree should not have "distance" in its title. Luckly, after one year I again went on the upGrad website and finally registered for the course. I was nervous about the deadlines, scoring system etc. But I think upGrad has been very kind enough to clarify on even the smallest doubts. The learning platform, calendar and the scoring system is very good. It's very easy to jog through multiple courses/modules in case you need some more clarity while answering your graded questions. During my learning phase, it took very less of writing and taking notes because the faculty explains everything most simplified way. No jargon. The learning journey has been fantastic ad I keep recommending people to try upGrad . Thank you upGrad for helping me to upgrade myself.
upGrad Journey
Amazing, the hands on practice on tools gave a deep knowledge of the tools.
upGrad Journey
Smooth and elegant with fun and friendly faculty who made the learning experience so easy.
upGrad Journey
It was a roller coaster ride I must say. When I joined the course, I thought it will be a revision for whatever I have learned, but it was not so easy. As when the course gradually advanced it was really difficult to stay aligned. I have learned new concepts which has helped to join some dots. Since I had a long travel time, I used to study in the office bus. Weekends were sacrificed to complete the assignments. Overall, it was good, but I expected to get more in-depth content latest case studies, and did not like the idea of pre-recorded classes from the guest lectures. But the overall course was really well designed and upGrad buddies were really helpful.
upGrad Journey
It's been a fun ride filled with many challenges and rewards! It was a great experience. All these months learning and upskilling with upGrad! Thank you!
upGrad Journey
It was fun and definitely very productive.
upGrad Journey
Journey is very good and I learnt many skills, which will help me in the future to get a good job and improve my knowledge.
upGrad Journey
It is rightly said "Sometimes it's the journey that teaches you a lot about your destination." upGrad gave me an opportunity to upgrade myself for the challenging world, which I was not much aware of. I loved each and every part of my learning and now I am more confident with my skills than I was ever before. Thank you upGrad for assuring to be on my side at all times.
upGrad Journey
The first three months were exciting to learn new things and the other four months were a rush to land a job. Thankful to the team.
upGrad Journey
Being mentored from Sachin Farfad to sessions from Falguni ma'am and Siddharth sir made me feel connecting and learning back again. It made me feel that I have hope. I forgot the amount of time that I spent on platform as the modules were so structured and well curated. I must admit that upGrad is an opportunity! They are truly bridging the knowledge gap at scale for our generation.
upGrad Journey
To sum up it all, my journey with upGrad has been enriching, enlightening, engaging, entertaining, and educating. It has certainly shaped me in a better and knowledgeable professional in my area of expertise and has really given me enormous confidence and understanding. This course has given me a sense of pride and achievement throughout the journey and shown the path ahead. I would like to extend my humble gratitude to all the teaching staff at MICA, mentors, industry experts, career coaches, upGrad buddies and the tech team at upGrad for putting it all together for everyone of us. Thanks for this wonderful and memorable experience.
upGrad Journey
The journey was very smooth. Obviously, in the beginning, I had doubts and was nervous as well but when we started the journey everything falls into place and the nervousness did fade away. The live projects were exciting giving us real-time exposure. Our faculty and mentors were always there for us and made sure that we learn the basics of digital marketing. Eternally grateful. Thank you, everyone.
upGrad Journey
Enlightening! It was a ray of hope when I was stuck in the middle of nowhere with almost no work experience and a huge gap of 13 years from studies. Great opportunity to learn and upskill!
upGrad Journey
I learnt a lot of things through this course.
upGrad Journey
Started with a dilemma, but all of which were rightly and systematically gone with upGrad's SMEs and carefully devised program. Courses helped me to unlearn and learn concepts, which helped me through the fantastic projects confidently. Hope the learnings will help me in larger endeavors of my career path.
upGrad Journey
It’s subtle and covers the parts in whole.
upGrad Journey
The journey was great. I got to learn, experience and enhance my career growth.
upGrad Journey
Going back to academics is always fantastic.
upGrad Journey
It's good. Lots of good teachers, very knowlagable and interactive sessions. But no hand holding support. It is not possible for a newcomer to continue that program if you don't give hand holding support.
upGrad Journey
It's was a wonderful journey; had a good time interacting with the professors and my peers.
upGrad Journey
My upGrad learning journey was full of challenges. When I started it was all smooth for a couple of months then I got covid and things went a little south. I had to defer to another batch. In the second batch as I had started doing okay my father got sick and we lost him. I could not study for three months. I had to again defer to another batch. Here I completed my course and I would like to give all the credit to the upGrad team, my upGrad buddies were there during my difficult times and it was because of their support and help that I was able to successfully complete the course. I am really grateful to team upGrad and the faculty members for being very understanding. Thank you so much everyone.
upGrad Journey
Highly enriching. The journey with upGrad has been insightful and filled with hands-on experience. The learning methodology is quite intensive and provides avenues to test out our learning.
upGrad Journey
I was into different profile. I wanted to switch my career and domain. I came across MICA-upGrad ADMC course. Also I was looking to learn, update my skill set and looking for great career opportunities that this course had gave me. The Advanced Certificate course in Digital Marketing and Communications grabbed my attention. Besides flexible timings, I was drawn by factors such as industry ready projects, expert and guest sessions, assignments, live sessions, prestigious MICA alumni status, career services, and good word-of-mouth from friends who have completed the course. I am happy that this course is not only allowing me to stay updated with new concepts but is also indirectly helping me to gain more conï¬dence and believe that it is never too late to pursue what you want. Also I've made new friends and expanded my network to grow professionally with this platform during sessions and whenever required they also helped me a lot. Once again, thank you upGrad-MICA for making this happen.
upGrad Journey
I was hesitant to take the course thinking I won't be able to complete it but I am glad that I took it up because I learnt a lot of new things and the journey has been great.
upGrad Journey
At the start, I was not sure that I should opt for this course. But I discussed with my family and they gave me the motivation towards learning new skills. In the very first phase, I observed that this was going to be an interesting program as the lecture plans and study modules were designed in a very interesting manner. There was enough time to understand and complete. Most importantly, live session with industry experts gave us extra edge. I was introduced to new things of digital marketing and gradually I felt that I could be very good in content marketing and branding. This is because Nikhil Kant's module was very insightful. Apart from the academic team, my upGrad buddy Utkarsh helped a lot. This journey was very good and knowledgeable for me.
upGrad Journey
One of the best learning experience I ever had.
upGrad Journey
Overall upGrad was a great experience in my career journey. It has helped me to get on a right track and I am able to learn a lot.
upGrad Journey
It was really nice experience, content is engaging.
upGrad Journey
It couldn't have come at a better time in my professional journey. The digital delivery was excellent and helped learn things at a comfortable pace. The live projects were the cherry on top that strengthend my knowledge and help put it to practical use. Great teachers, exhaustive learning and awesome institute to graduate from made this program memorable.
upGrad Journey
To be honest, it was tough to create balance while working but the team always made sure we are on track! The course created is beyond stunning. The delivery, the examples and the content executions are thoughtfully done.
upGrad Journey
It was enlightening.
upGrad Journey
It was a great experience with upGrad. This platform really helped me to enhance my skills and understand what today's business environment needs from candidates. The service which they provide to clear students' doubts and connect with working professionals to get proper solution is really good. Thanks upGrad for this amazing experience.
upGrad Journey
It was something I never imagined myself doing. The journey and the learning from it was amazing. I am glad to take the step one year ago.
upGrad Journey
This learning journey has been wonderful and the course material is curated taking into consideration the learning objectives. The assignments, case studies, and live sessions were really helpful in understanding the current trends in the digital marketing world. Thanks to the team!
upGrad Journey
In simple words, it is indeed beautiful. upGrad has done a great job in delivering the course and study materials. The faculty is great. Glad I am a part of this journey.
upGrad Journey
The journey has been amazing and I learnt so much.
upGrad Journey
It was a nice journey from day one. It was a nice decision to be a part of upGrad in collaboration with MICA. Yes, it's an online course but the way the course modules are designed, no one will be distracted. I feel like I am sitting in the classroom. All the MICA professors and corporate faculty are knowledgeable and very experienced.
upGrad Journey
My upGrad journey has been informative and it brought in a lot of value to me with my current job. It got hectic at times because sometimes work and other priorities demanded extra hours but the learning convenience from upGrad is great.
upGrad Journey
It has been an interesting journey that was filled with a lot of self awareness. I wasn’t sure that I could manage doing an online course while working in parallel but I did it and I did it pretty well. A major role in this swift execution was played by upGrad and their way of teaching. I never felt burdened but yet finished all the tasks on time. It has been a great journey.
upGrad Journey
The experience has been ethereal. Learning from industry experts and hearing how leading companies have changed the game of digital marketing, upskilled me thoroughly. I am glad to have enrolled for this course and am extremely grateful to the team at upGrad.
upGrad Journey
After sometime I thought I had hit a dead end and my progress was stagnant. I had the itch of understanding and knowing more and enrolled for many courses which I left incomplete since they were not very interesting. But then I heard of upGrad and thought of trying it. It turned out to be a quite an amazing experience, learnt a lot with the interactive sessions and live classes. I can now confidently say that I made the right decision to join the Advance Digital Marketing and Communications course.
upGrad Journey
Digital Marketing was a field where I had a very limited exposure of executing campaigns with the help of an agency. upGrad enables me to ask the right questions, look at the right metrics, and push the team to ensure the deliverables are achieved in the given time frame.
upGrad Journey
Great and quite frankly much needed study program for working professionals.
upGrad Journey
It has been an amazing learning experience with upGrad and the support provided.
upGrad Journey
I love to learn new things always. DM was on my to-do list since 2 years. The module was filled with learning. Most engaging were the live sessions by great market experts, though fitting learning in a day job was a big challenge. I’m excited about my future opportunities.
upGrad Journey
Very informative. Hoping to use my learnings in the future.
upGrad Journey
The course helped me realise that I'm not a person who is supposed to mug things up, rather a person who is supposed to build new things using my mind. Thanks to the exquisite professors I've had, I was really able to make use of my creativity and understand the concepts with ease. The concept of giving learners a hands on experience is amazing because it gives a very professional touch to the course with all the practical knowledge. The upGrad learning journey has been amazing all in all.
upGrad Journey
Deadlines, extensions, modules, live sessions - that's all.
upGrad Journey
A wonderful insightful journey with experienced mentors.
upGrad Journey
MICA + upGrad's closed group sessions and the weekend online sessions are mind drilling with professionals and peers from the best brands of our country, and this has helped me transform and grow to that digital marketer I have always dreamt of becoming. The content is deeply curated in such a way that the student starts thinking out of the box as the entire team of professors urges you to learn by implementing and executing 'whatever is taught'. The assignments and capstone project was very challenging, especially the group assignment. You get an opportunity to learn with peers with different world views. And this makes the program more than unique.
upGrad Journey
The journey was amazing. Managing work and studies at the same time has been a challenge over the last eight months, but at the same time, it has been equally rewarding. The course felt like going #backtocollege with all the lectures, projects and deadlines.
upGrad Journey
It was really amazing. Cannot believe that its over, feels like yesterday I started it.
upGrad Journey
It was a good learning experience. Learnt quite a lot.
upGrad Journey
It was an exciting journey. Got to learn about various things in a fun manner.
upGrad Journey
I wanted to explore the digital marketing field. And I think joining the digital marketing course at upGrad in collaboration with MICA was the right decision. It has helped me set a stronger base of various aspects within the digital marketing domain. The live projects, the sessions with the industry experts, and professors of MICA and the networking opportunity that upGrad offered has given me the right exposure to the digital marketing world. I believe it has set me on the right path to pursue my career in the same.
upGrad Journey
Connected with MICA professors who empowered us with strategies to excel in digital advertising.
upGrad Journey
My decision to pursue an advanced degree online was the best one I could have made. I loved the course as a whole and the way it was organised. It was perfect for people like me who had to work. I appreciate how thoroughly you drilled the course material and how clear and thorough your grading was. I also appreciate that we can return to the course at any time over the course of the following two years to review what we have learned. The case studies could have been more challenging and engaging, but the Uber case study was the one I enjoyed the most and gained the most knowledge from. Additionally, the graded questions could have been more challenging. Other than that, I enjoyed the course and, of course, learned a lot.
upGrad Journey
It was an amazing journey with all the talented professors I have met. I wish I could get more months for the learning.
upGrad Journey
It was a great learning experience with upGrad. The course gave in depth knowledge with live examples.
upGrad Journey
I took up the course after a lot of consideration this year in January (DM48). I still remember how hesitant I was as to whether or not I will be able to do this at all! I have no hands-on experience of working in Digital Marketing or even Social Media Management, which is why I decided to pursue this course. This has been by far my most risk involved investment this year, and boy has it paid off! I have been very fortunate to have such stalwarts teach me, the lectures, whether recorded or live have contributed so much to my knowledge. The assignments were deadly, but so much fun. The entire in-house staff of upGrad have been so patient and supportive throughout, answering even the most mundane queries which later on I felt stupid asking them! A big thank you to everyone involved in this journey. It has been a pleasure learning and growing my skills with MICA x upGrad.
upGrad Journey
I am thankful to the educators and team upGrad for helping me throughout the course. The program has added extra credits to my existing profile and has nurtured me to take up the future job roles.
upGrad Journey
It has uced a whole new world of possibilities, given a new dimension to the thought process, and ensured that I remain updated on all the latest happenings in the digital space. Very well documented, up-to-date study materials and seminars.
upGrad Journey
It is an amazing journey learning, both practically and theoretically to understand the concepts. Also, gives an opportunity to know the faculty and their experience, which motivated me to learn more.
upGrad Journey
It was really good. I have learned some new skills.
upGrad Journey
I started the digital marketing course from upGrad in 2021 and completed it in 2022. The course was very helpful in understanding the various concepts of digital marketing and how to implement them. The course covered topics like SEO, SEM, social media marketing, email marketing, content marketing, etc. The course also had practical assignments and live projects which helped me understand the concepts better. Overall, the course was very helpful in understanding the various aspects of digital marketing.
upGrad Journey
The learnings taught me how to improve my current abilities and pick up some new ones. Different lessons were put to use in my current professional field. Overall, I got better at my job.
upGrad Journey
As someone that has always been curious, upGrad is like a candy shop for someone with a sweet tooth. I have done over 20 certifications from other platforms, but none were as in depth and thorough as upGrad. I often meet people who know all the concepts and can recite them like a parrot but have zero ideas about the applicability of these concepts. upGrad's cherry on top was its industry-relevant assignments, where a single assignment held more value than entire courses offered by some other online 'learning' platforms.
upGrad Journey
It was wonderful. I have learnt a lot of new skills from this journey.
upGrad Journey
It was a very informative yet a long journey. Got to learn a lot of new things and experience the best of my learnings with the help of the trainers. Got proper feedback and revert from my career coach and all the student support. So in all, it was a fantastic journey.
upGrad Journey
A great learning experience. Gave an in depth understanding of marketing in the digital era.
upGrad Journey
The learning journey with upGrad was great and very enriching.
upGrad Journey
Really awesome. Great content and learning experience. Live projects have helped understand deep dive concepts.
upGrad Journey
The sleepless nights devoted to completing assignments, meeting module deadlines, projects, and case studies paid off in terms of the knowledge I learned and the people I met along the way. This has been a wonderful learning experience. It would not be exciting without the constant guidance of academic and subject matter experts, student mentors and career coaches. I am thankful to Prof. Siddharth Deshmukh, Dr. Falguni Vasavada, Dhaval Doshi, Chandan Singh, Deepak S. Verma, Anupam Srivastava, Joydip G., and Siddharth Kapur. Also, thanks to Shubhendu for the career guidance.
upGrad Journey
It’s been great!
upGrad Journey
Learning at upGrad was an enriching experience.
upGrad Journey
The journey has been full of learning. Starting with the basics of digital marketing to specialisations, this program has helped me shape my career in this industry. I can see how this curriculum benefited me in every step I took in my professional life, from not knowing much about the fundamentals to currently managing numerous campaigns and performing SEO for websites and social media pages.
upGrad Journey
It's been a fun learning experience. The lectures were great and the live sessions were engaging. A special mention to our buddy, Utkarsh, who was active and helped throughout the journey.
upGrad Journey
I had an amazing time learning with upGrad. I never expected how engaging and challenging the course would be. I learned in great depth about marketing through different channels, content marketing, social media management, and brand building.
upGrad Journey
My journey with upGrad was deep learning in digital marketing, which enhanced my knowledge with practical components and industry expert interaction. The intricacies of digital marketing and its relevance in the growth and sustenance of business were taught to the best.
upGrad Journey
It was a pleasure being a part of upGrad. The course helped me understand the nuances of digital marketing, which can further help me in my career.
upGrad Journey
Sometimes tough as we are doing this while doing our regular job. But definitely it has a positive impact on our career. I am very thankful to upGrad that gave me placement in a reputed company with 44% salary hike.
upGrad Journey
It's been a good learning experience. Couldn't do proper justice in the last few weeks due to work commitments.
upGrad Journey
The upGrad learning experience has been amazing for me. The MICA course was concise, informative, and insightful, giving me the ability to implement my learnings in my professional responsibilities.
upGrad Journey
It was a good learning experience with great student support.
upGrad Journey
The journey was amazing. I enjoyed learning concepts which were more industry oriented.
upGrad Journey
Although marketing is one of the important subjects of my graduation stream, digital marketing was very new to me. upGrad started with the fundamentals of digital marketing and provided hands on experience for many practical projects. Learning was really fun but I am not fully satisfied with the student and career support from upGrad.
upGrad Journey
It was smooth but also very tiresome and confusing at times.
upGrad Journey
I learned social media campaign, Google Ads, and web design, only from upGrad. Google and social media was a challenge and how to use them in my current organisation, I learned from upGrad.
upGrad Journey
upGrad did truly unlock my potential and helped me understand digital marketing much more than I thought I already knew. It has helped me upskill for my professional growth for which I'm truly grateful.
upGrad Journey
When I joined this course, I had no idea I would be able to complete it because I am not that good in the language and communication skills. Still, as the days passed, my interest in this course kept increasing. I started understanding the course and all the topics and projects very well and today this course is about to be complete. After completing the course my knowledge in digital marketing is proving very helpful in my career. Overall, the journey of learning has been fun. I thank the upGrad team and also all the teachers/counsellors.
upGrad Journey
It was good. I learned many things like what is IMC and it helped me while working on one.
upGrad Journey
I simply say the journey made with upGrad was a learnings in life.
upGrad Journey
The platform is great and very useful. I am very glad I chose to work and start my journey with upGrad and MICA. They gave me the knowledge I need to get into this field and achieve the goal I have set for my self. It is a great platform and the team works tremendously.
upGrad Journey
Things have been good overall as far as the content for the modules goes. The services right now i.e. the end of this program have been highly unpleasant and unprofessional as my upGrad buddy isn't responding for 2 weeks and I have queries regarding placements, which have not been resolved. So, the experience towards the end is not well at all. If somebody reads this, please do reach out to me.
upGrad Journey
It was fun. I got to learn several things. At times it was tough for me to manage both work and studies at the same time but I am glad I did and completed my course. I look forward to employing things learnt in the course in my work life.
upGrad Journey
I'm overjoyed to have finished my digital marketing course! I've learned so much and am eager to put it all to use. I now have a solid foundation for my future career as a digital marketer. I'm looking forward to seeing what the future holds.
upGrad Journey
Being a part of a great institution is every individual’s dream so when I heard about upGrad’s digital marketing course which is in association with MICA, I was also excited to be part of this course. However, there was constant worry of how to manage a course along with a full time job. But upGrad made it super easy with a constant buddy availability to help with every query. The faculty were super friendly to help us with this new journey. I have learned a lot over the past few months and this has been one of my best experiences. So thanks upGrad for this amazing experience.
upGrad Journey
It was wonderful. Though it was kind of hectic to manage with professional engagements but I'm happy that all the efforts were fruitful.
upGrad Journey
I am glad to be a part of upGrad. This journey has been knowledgeable and the skills I have acquired are helping me in my life.
upGrad Journey
It was an amazing journey with a lot of learning and cooperative efforts by the upGrad team.
upGrad Journey
It was a great experience learning online that I have never done in my career.
upGrad Journey
When I took a break from work to focus on my deteriorating health, it became an extremely overwhelming situation for me. However, focusing on my health during this break gave me time to learn, unlearn some new skills. I am glad that I enrolled myself in the digital marketing course offered by upGrad. All the learning modules, extra notes, additional reading materials and live video lectures created an inquisitive environment. The cherry on the cake is interaction with peers and mentors. I look forward for career opportunities in DM and to more such upskilling programs from upGrad.
upGrad Journey
It has been a great journey with the upGrad buddy being the support system.
upGrad Journey
A great learning journey!
upGrad Journey
Great learning experience!
upGrad Journey
It was a great learning experience. The mentors and buddy were very helpful and helped me face the challenges and answered queries. The overall experience was very good and I would recommend upGrad to my friends and family.
upGrad Journey
The journey with upGrad has been so fulfilling and enriching. I learned and gained knowledge, and most importantly I gained confidence.
upGrad Journey
Being a professional and a mom with time management issues, made it one of the toughest choices to enroll in a curriculum that demanded your time, competence, passion, and commitment. Making judgments, nevertheless, was not challenging for a learner. It goes without saying that finishing the assignment on time and almost perfectly makes you feel the most fulfilled. It was enjoyable to relive the feeling of being a student now at the age 41. The journey thus far has been fantastic, thanks to upGrad, connections, and assistance.
upGrad Journey
upGrad has taught me a lot. Boosted my confidence, communication, and helped me to build my career.
upGrad Journey
It was good. Topics were detailed and vast and helped me in understanding the marketing terminology.
upGrad Journey
It has been amazing. The faculty and mentors have been great. I’ve also had the opportunity of studying along with some interesting and wonderful people.
upGrad Journey
It has been enlightening and helped me diversify my portfolio and skills.
upGrad Journey
This was my first online journey and I did'nt know what to expect. Thanks to upGrad, they have instilled the knowlegde that I was longing for, that too through an online program.
upGrad Journey
It has been great. I think the platform can be better with some minor modifications.
upGrad Journey
It is very helpful and I have learned so many new things.
upGrad Journey
It's amazing! Had a great learning experience.
upGrad Journey
It was a very smooth journey with good mentors to guide and resolve doubts regularly.
upGrad Journey
Marketing graduate looking forward to enhancing his knowledge in digital space. I started looking into digital marketing in 2020 and found the upGrad course in digital marketing. In December 2021, I enrolled myself in this PGDM course. It helped me to map my learning with practical projects to build up my skills. During the course, I found an internship in a tech company where I had to handle website SEO and content writing. So I'm learning in the evening and practicing my learning during the day. Time flexibility helps me to achieve better knowledge and skills. Whenever I had doubts, the mentors were there to help me clear them. So far, my learning experience and journey with upGrad was good.
upGrad Journey
It’s been a great journey. The professors were really helpful at MICA. upGrad on the other hand does need some work. Their upGrad buddy was barely available. Several miscommunications throughout.
upGrad Journey
My upGrad journey was amazing. The content and the structure are very well formatted. The industrial knowledge that they cater to is phenomenal. Learning from industry leaders helped in developing expertise in the field. The strong and consistent support of the upGrad buddy and platform has made my learning process very flexible and efficient while managing work and personal priorities. After the course completion, the placement team and my career coach guided and encouraged me for all the suitable opportunities, which helped in getting the proper job.
upGrad Journey
upGrad is a great learning platform and it's a pleasure to learn from such experts and a reputed institution like MICA. With such ease, it has helped to upgrade skills. The team was quite efficient to facilitate for the complete course.
upGrad Journey
My journey with upGrad is good. I got to learn many thing through this program; the mentors are really very helpful.
upGrad Journey
By being lost for a while there's a lot you can find. At the start of this year, I was clueless as to where am and where I'm going. That's when I came across this Advanced Digital Marketing course by MICA | The School of Ideas in association with upGrad and 11 months forward find myself in place where I'm more clear more confident and ready than ever before. This course offered me an excellent learning experience through well structured modules, live projects, quizzes, peer interaction, personalized industry coaching, mentorship and invaluable live sessions from MICA faculty. Also, I'd like thank my upGrad buddy Vandana Jaiswal for being there as a support throughout this course. Deep diving into the world of digital marketing was fun and now that I'm inside the ocean, there's no limit to exploration.
upGrad Journey
Great hands-on experience to solve real business problems. Interactive with experienced marketing professionals was a plus.
upGrad Journey
It was good turning point in life. Will look for more courses.
upGrad Journey
One of the best curriculum that I have seen till now.
upGrad Journey
As you are aware, we have chosen a course keeping in mind our busy work schedule. And upGrad catered this course keeping in mind our psychography and demographics.
However over the journey, since Oct 31 our experiences are gradually deteriorating. Collectively, we have faced many tech, content, live session issues and too tight deadlines. We highly request the team to take cognisance of the matter with regards to the points mentioned below:
1. A lot of glitch wrt logging into upGrad be it via app or through website - this hampers our flow of study and timelines which eventually we have to pay the price thanks to the strict deadlines. We request the team that if glitch issues stay for a user for over 24 hrs then the student should be given compensatory time and not penalise them.
2. We had issues wrt inactive camera / mic on the upGrad portal for doubt solving sessions - that was solved however some professors limited us to strictly use chat and not to turn up our mics for doubts. This felt very restrictive for most of us. Certain professors seemed to be on these doubt solving sessions merely as a job and not as leaders to train us.
3. We had one session with an international external speaker << name >> on YouTube and Instagram. This session turned out to lead towards a very unprofessional route. Especially in terms of speakers own presentation on camera and her ability to explain content on each slide was rather amateur. It seemed as though she was reading a PPT someone else had created where she had no clue what she was speaking. We requested for a rescheduling of this session. Sadly until date nothing is done about it.
4. Project deadlines seem to be getting added and are quite tight for most of us to complete given our professional commitments. We request flexibility and expect upGrad to help us achieve our desired goals in an organised and planned manner. While the first module began we also had communications module unlocked. But we are told communication module projects aren’t graded. If it isn’t graded then it should be mentioned, if not graded then why have the course? How do we as students know what we have shared is up to the mark? Same way, many such issues make the journey of studying depreciate tremendously day by day.
5. Parallel live sessions - With added new non-academic live sessions, we have noticed many of them overlapping on our module - live lectures. If we can’t be part of it then what is the point of having it? Each student in each elective should have equal time and opportunity to be part of all scheduled lectures.
6. Doubts clearing sessions - many doubt clearing sessions are aligned 2 days post the module is unlocked. This isn’t helping us students as it is too early a time for us to have any doubts. This wastes luxurious time of the teacher. Rather the same should be limited to two days of doubts clearing 1 day before module completion.
We feel our time or funds that we have invested with this course in upGrad seems to be more deadline oriented than learning.
While I was in the hunt for a course and checked upGrad, I was approached by a sales representative thanks to direct marketing. However, after their motivation and promises of the course, I was advised to pay the full amount. The team ensured I paid the amounts on time. However after that, there were no service calls neither any call to keep me abreast with next phase of my learning. It felt more like a sales/business deal closure rather than a human’s quest to knowledge.
upGrad Journey
Each every session is just remarkable and helping me a lot to understand how digital marketing industries works.
upGrad Journey
The journey with upGrad has been a great learning experience. The learning material has been designed thoroughly and covers everything in detail and one can understand all the topics easily. The live classes makes it easy to solve the doubts.
upGrad Journey
It was very enlightening as the information was up to date and the videos were very engaging.
upGrad Journey
The journey was good everyone was very supportive and helping. I learned a lot from this journey.
upGrad Journey
It was very smooth and I really upgraded my self with upGrad. I got so many job offers after upGrad.
upGrad Journey
Firstly, thank you to upGrad. I am very happy.
upGrad Journey
It was a great learning curve. Amazing learning journey with all industry experts mentors and upGrad buddies.
upGrad Journey
The upGrad journey has been full of learning and new challenges. The course was completely new to me and I came to learn a lot about digital marketing and communications. I hope this course comes handy and helps in career growth prospects.
upGrad Journey
I started with the course during my sabbatical. The course was going well during my initial days. However, when I joined work back, I realised how difficult it was to manage work and studies. Nonetheless, managed to get done with it. The best part is the access to the knowledge bank, which I keep refering to whenever I get stuck at work. Learning on the go!
upGrad Journey
I have learned that one of the most valuable skills a working professional can have is time management furing the course. During the course, I attended multiple seminars from market leaders on effective management and intervention strategies, and I really enjoyed learning about your approach.
upGrad Journey
Great learning exposure - theory + practical.
upGrad Journey
Appreciate the way it has been designed and structured to make it easy to learn. Live doubt solving sessions were very helpful to fine tune my learnings. Also, sessions with guest faculty were very insightful and thought provoking. Overall, it has been a great learning experience for me and it has shaped me to explore and learn more in digital on my own.
upGrad Journey
It was one of the best learning journey for me. It has proved that even virtual learning platforms can get the best out of you. I'm glad to be a part of upGrad.
upGrad Journey
It was quite an insightful journey. It helped me understand the basics and application of Digital Marketing.
upGrad Journey
It has been a great learning experience.
upGrad Journey
I wish it would extend to 1 more year and I could meet the faculty, buddies, and friends I made at bootcamp once again. It was memorable and fun!
upGrad Journey
Had a good experience learning at my own pace during this course. The content was thorough, live sessions were helpful and the projects were very insightful.
upGrad Journey
It was one of the best investments I have made so far! Very informative and helpful.
upGrad Journey
It’s an amazing journey with a fantastic upGrad buddy and awesome peers who were always there. Before I started the course, it felt difficult but the platform is so user friendly that anyone can navigate it without issues. Hats off to the upGrad team. Thank you for making my journey so memorable and convenient.
upGrad Journey
Insightful. The deep dives and curated lessons broke down the concepts really well.
upGrad Journey
A very good learning experience.
upGrad Journey
upGrad learning journey has been extremely interesting with great learnings, content, real life examples, live sessions, interactions. It has been a journey of great learnings!
upGrad Journey
It's been great. The mentors and the course structure was beautifully put together for utmost knowledge consumption!
upGrad Journey
upGrad has helped me in taking the first steps in my professional career. It was a great experience, especially the small group coaching and the weekend live classes. Everything I learned here will help me hone my skillset and help me in career growth.
upGrad Journey
It’s was good to learn with upGrad. The concept and time tenure they gave to complete the project and upGrad buddy was so friendly and supportive.
upGrad Journey
My upGrad learning journey has been an extremely enticing one. Inspite of being an online course, the entire study process of going through modules and assignments now seems like an intricate part of my daily routine. It has helped me gain knowledge and better understanding of the subject matter along with making me a more confident and grown individual ready for the industry. I am glad I stepped outside my comfort zone and enrolled for this course.
upGrad Journey
My journey started with a little bumpy ride where the initial mail on course commencement landed in my junk box and I missed out on critical info. on course commencement, etc. Hence, initially it was very difficult to catch up with assignments/classes with my existing work commitments and I felt upGrad really bullies you on the deadlines and there should not be any deadline. But I must congratulate team upGrad, like parents keep pushing their child they kept pushing and its only because of the deadline and the course flow which has been designed I now feel I was able to complete this enriching journey to the digital landscapes which are ever evolving and changing.
upGrad Journey
It was a fantastic learning experience. Due credit should be given to the LMS that made the whole experience intuitive and wholistic.The choice of panelists, professors and guest speakers was rather good and motivated us to learn on the go.
upGrad Journey
It was quite helpful as it helped me learn a lot about Digital Marketing and also got to interact with market leaders and gurus.
upGrad Journey
My experience with upGrad is amazing. The way we got a very organized and structured course for digital marketing in collaboration with MICA is incredible.
upGrad Journey
Insightful. The deep dives and curated lessons broke down the concepts really well.
upGrad Journey
It was very very challenging as I need to juggle between the office timings, family responsibilities and the Digital Marketing course. upGrad's up-to-date and industry standards' curriculum has helped me to understand all aspects of Content Marketing, Brand Communication, Twitter-Instagram-Facebook-LinkedIn-Google Paid marketing and given me wings to upskill my career to upkeep with the latest marketing trends.
upGrad Journey
It was overall good learning experience but I could not connect with any classmates due to miscommunication and lack of communication. Also, would have been better if peer-to-peer sessions were also held during weekend only as I am a working professional and it's very difficult for me to juggle between work and class.
upGrad Journey
My journey with upGrad learning is amazing. The content and program structure were excellent. The mentors and trainers are the subject matter expert. Their way of explaining the concept is really good. I personally enjoyed a lot while learning.
upGrad Journey
Good.
upGrad Journey
upGrad was a different and fresh experience. I needed to brush my knowledge in digital marketing to be able to implement my learnings at Emkay, and have been fairly successful at that. The online small group sessions were the best part about the program and exposed us to different experts and helped us learn better.
upGrad Journey
It was great, learned a lot of new ways to look at things, and the faculty was great.
upGrad Journey
It has been a good learning experience.
upGrad Journey
Content should be more relevant from digital analytics perspective.
upGrad Journey
Since the start, I was so grateful to the teachers for guiding us throughout the journey. I have learnt so much about digital marketing and I am confident about it. It was such an amazing experience that I can’t express much in words.
upGrad Journey
This journey was nothing short of a turning point. The concepts and curriculum has been arranged so well that it really helped me to understand everything in detail about the digital world and I feel now I'm ready to face the world with the skills that I've developed with the help of MICA and upGrad's Advance Certification in Digital Marketing and Marketing Analytics.
upGrad Journey
Been a good learning experience.
upGrad Journey
My upGrad journey has been good, with constant support and easy doubt solving. It has been one of the smoothest academic experience for me. The LMS is also very easy to use and helps distribute the entire curriculum in a well presented manner.
upGrad Journey
“At times, our own light goes out and is rekindled by a spark from another person. Each of us has cause to think with deep gratitude of those who have lighted the flame within us.†This famous quote by Albert Schweitzer summarises my upGrad journey in the right words. upGrad helped me find that spark when the lights went out.
upGrad Journey
It was a great journey. upGrad uced new opportunities for me.
upGrad Journey
upGrad's digital branding program has really helped me to understand the brand's point of view and derive more strategic decisions and as a result it is easier to plan GTM strategy for brands. The course content was very useful and all the faculty have immense knowledge and expertise which is the plus point.
upGrad Journey
I enrolled with upGrad to position myself more effectively. However, the PG Diploma in Advanced Digital Marketing and Communication course helped me enhance my subject foundation/knowledge but has also given me hands-on experience of what an industry practitioner would typically perform in their role. The quality of video lectures and hands-on environment of upGrad was beyond expectations. In fact, the regular assessments, proctored examinations, and case studies were as challenging as campus-based learning.
upGrad Journey
The learning journey was a very challenging one among city shifts, job changes and personal crisis, but the course was exciting enough to keep the learning going with the help of awesome professors from MICA and industry leaders who made the journey quite enjoyable. This is just the beginning of the journey so looking forward for an exciting stint ahead in the field of Digital Marketing.
upGrad Journey
So far it was good. Courses, teaching practices, sessions and assignments everything was good but unfortunately I couldn't give much time due to professional and personal reasons. But I have learnt a lot which helps me a lot in my daily job work.
upGrad Journey
Amazing got to learn a lot of new things and gained a lot of knowledge from the experts as well as the course.
upGrad Journey
Faculty are top notch, incredible learning throughout the course and amazing capstone project. The only biggest flaw for this course -- no placement assistance for the jobs of what was being taught. Worst placement and career services.
upGrad Journey
I was a fresher in the digital marketing field when I joined this PG Certiï¬cation in Digital Marketing and Communications. It helped me to upskill my knowledge of the SEO and SEM part and will help me in my workplace to rank websites and optimize campaigns. Now I feel more confident. I am happy that this course is allowing me to stay updated with new concepts.
upGrad Journey
upGrad has not only helped get a holistic understanding of digital marketing but also helped me groom my CV and my interview process.
upGrad Journey
At the start of this year, I was clueless as to where I am and where I'm going. That's exactly when I came across this Advanced Digital Marketing course by MICA | The School of Ideas in association with upGrad and 11 months forward I find myself in place where I'm more clear more confident and ready than ever before. This course offered me an excellent learning experience through well structured modules, live projects, quizzes, peer interaction, personalized industry coaching, mentorship and invaluable live sessions from MICA faculty. Deep diving into the world of digital marketing was fun and now that I'm inside the ocean, there's no limit to exploration.
upGrad Journey
Was good. Except for the delay in correction and lack of proper support towards the end when it came to updating the gradesheet.
upGrad Journey
It has been a very learning and rewarding journey!
upGrad Journey
I am someone who already had knowledge in Digital Marketing but upGrad leveled up my game. It has been a wonderful learning and implementing journey. Working on projects and regular assessments made sure I am well prepared and have hands on experience with what I am learning. I would also like to mention about the backend support from coaches and mentors; along with the experts they have been very helpful during the learning phase. Overall, it was a a wonderful experience. I highly recommend it to students thinking to pursue a career in Digital Marketing.
upGrad Journey
upGrad journey has been splendid. It was a great experience to be a part of MICA and upGrad. Guidance from industry mentors played a key role in understanding digital marketing from an expert's point of view. The last few months, it has been a hustle, managing work and studies simultaneously, but it has been equally rewarding and I thank the UpGrad team and mentors for this experience.
upGrad Journey
It has been amazing. A lot of learning and it had definitely helped me upskill myself with all the opportunities that it helped me grab.
upGrad Journey
My journey with upGrad was amazing. Learnt a lot and made great connections.
upGrad Journey
My journey with upGrad has been incredible. I have always been someone who's curious to learn more, especially in an industry that I'm so passionate about. upGrad has enabled me to learn skills that will help me throughout my career.
upGrad Journey
Before I enrolled with upGrad I just had a degree in Arts and I was not happy with any of the jobs I was getting. The Digital Marketing course that I pursued through upGrad has equipped with enough knowledge to make a career. I am glad I completed the course.
upGrad Journey
It was one of a kind amazing journey full of learnings and upgrading skills.
upGrad Journey
I always believe that theoretical and practical learning should be done side by side.
The program was very well designed wherein:
1) We have to be disciplined and study on a daily basis for efficient learning
2) Working on live campaigns was one of the best part of the program
3) The course was not only for gaining technical skills but also on the overall development of the student, with help of coaches for cracking interviews, creating LinkedIn profiles, etc
upGrad Journey
All faculty are very supportive. Through dedicated mentor I was to able to clarify all my doubts.
upGrad Journey
My upGrad journey was really good. I enjoyed my classes and learn a lot from upGrad.
upGrad Journey
upGrad is a platform that gave me the opportunity to pursue the desired career path that I wanted to do. The assignments and live projects helped in understanding the industry well.
upGrad Journey
Great journey of learning and unlearning.
upGrad Journey
My journey with upGrad has been really good. I got to learn a lot from the best faculty. I gained knowledge in fields I didn't know existed and it was an amazing experience. It enhanced my personality in all aspects and made me industry ready.
upGrad Journey
Learning was good but there is no placement support.
upGrad Journey
Student support team is the best team there. They have been really supportive throughout. More group projects and more live sessions would have been been better.
upGrad Journey
My learning journey with upGrad was hectic but it was very fruitful. I've learned a lot during this time and I'm confident that I will be able to make use of all the things that I learnt as I move ahead in my professional career journey.
upGrad Journey
Belonging from a traditional marketing career to wanting to get into the digital part of it. upGrad has been the mode which helped me enter into this Digital Marketing world. I have learnt about all the areas related with Digital Marketing through practical and theoretical mode with upGrad's help.
upGrad Journey
As someone who is new to marketing and its concepts, it was a journey filled with learning, growth and developing a habit of looking at the world throught the lens of a marketer.
upGrad Journey
It was a smooth journey from onboarding to graduating. upGrad and MICA helped me grow as a professional. I have 4+ years of exp. in marketing, but this course helped enhance the practical knowledge. My favorite course was web design and wireframe.
upGrad Journey
The journey was wonderful, insightful, enlightening and full of new learnings and perspectives.
upGrad Journey
Beginning it was tight schedule as I was handling many projects at least 16 hours a day. Eventually I wanted to match the speed which was amazing.
upGrad Journey
I joined this course to upskill myself. Every day in the last 9 months has been fruitful with upGrad, either in the form of modules, PI sessions or live sessions from top leaders. I'm glad to have had the opportunity to learn from the best mentors in marketing. The entire course has been designed beautifully with relevant and updated information. The case studies and numerous examples from various brands helped me implement my learnings in my current job. Apart from the learning, the whole journey has been very smooth and I would like to thank my upGrad buddy for that.
upGrad Journey
It was really good and I have a wonderful experience with peers.
upGrad Journey
It was very comfortable and easy learning. I was really happy with tricks and live lectures for someone like me who has ADHD. It was a great experience all together.
upGrad Journey
It was quite helpful and learned something new out of my zone.
upGrad Journey
I couldn’t contain my wonderful learning experience in a few words. upGrad has been my virtual guide to help me learn about digital marketing and communication. Each and every segment of my lessons were very helpful. I am grateful to upGrad for making me gain practical knowledge over a short span. This course completion will surely be beneficial for me in the long term.
upGrad Journey
The upGrad journey was really fun. Full of learning and growth. It did become hectic with work and studies both to manage but the outcome was always worth all the struggles. The extensions were a major help though. The weekend sessions with MICA professors and the PI sessions were the highlight of the program.
upGrad Journey
It was my first ever online mode of education. I was worried in the start but I enjoyed and learnt a lot.
upGrad Journey
Its was awesome; learned so much from upGrad.
upGrad Journey
It has been an immersive learning experience. The program is holistic and ensured growth in both skills and knowledge. A must mention is the up-to-date case studies relevant in today's time. And varied examples from different industries gave me a perspective of how digital marketing is imperative in almost all fields. The entire program was very interesting to me, learned a lot. I could relate and learn so much given the work experience in this domain. Such a huge value-add this program has been, really happy to have been a part of this!
upGrad Journey
It has been a roller coaster ride as it was tough to manage but learnt a lot and this will help along my career.
upGrad Journey
It was really good. Met a lot of people from different backgrounds, the academic projects that was given to us was so helpful since we were able to implement everything that we learnt during the course.
upGrad Journey
It has been a rewarding and fruitful journey.
upGrad Journey
Very informative, interesting, great learning experience, immersive and the tests and assignments were unforgettable.
upGrad Journey
upGrad has helped me achieve newer heights.
upGrad Journey
The journey has been amazing with great learning and exploring various aspects and opportunities in marketing.
upGrad Journey
Learned and understood more about how things are changing and working out.
upGrad Journey
It was an unique experience and a great chance to meet people from different backgrounds.
upGrad Journey
A great learning experience after a long period of time.
upGrad Journey
It has been really good. Have learnt so many things and enjoyed every part of it.
upGrad Journey
It was a good decision to indulge in the course. Honestly, I felt this could have been better if the class timings and availability of a mentor or student buddy were as per my 10 to 7 job.
upGrad Journey
It's been a good experience for me. The instructors are very experienced and very knowledgeable about the subject as they have a lot of experience in that particular domain. And the upGrad platform is very usefull. The study material and practice materials are enough to crack any interviews. And the student support is also very good. They immediately respond to your query. There are multiple ways you can raise your query, and most of the times the queries gets resolved. So overall it's a great platform if you want to grow in your career.
upGrad Journey
Digital Marketing courses and the professor were good at their teaching. So far it has been good experience.
upGrad Journey
upGrad learning was decent. Although, the student care never really replied back to my queries.
upGrad Journey
It was actually very nice to be a part of this upGrad coaching. I learned a lot from here. I am basically working in a learning platform, so I can relate to each and every services they are providing. Lot of support and guideance from the mentors which really helped me to complete the course. Thank you upGrad.
upGrad Journey
It was an insightful and inspiring journey.
upGrad Journey
The journey has been amazing. Being new to this field of subject I learnt a wide range of topics. Also, the live sessions were insightful.
upGrad Journey
It's been a roller coaster of a journey. From changing course patterns to getting a placement at GroupM, Gurgaon. Also, from meeting some old friends to interacting with some new incredible peers. I totally enjoyed being a part of it. Thank you for boosting my confidence.
upGrad Journey
It was good. Got basics clear in digital marketing.
upGrad Journey
It was a fantastic journey. All the people working at upGrad are very humble and friendly. I'm happy with all the support I got so far. I chose this course to learn digital marketing but in the process I discovered many other skills.
upGrad Journey
upGrad and MICA has helped me learn and unlearn various concepts of Marketing. The course structure was amazing and the coaches of CSG and concept clearing sessions were helpful too. I made a few good friends as well, hoping to stay connected with them always.
upGrad Journey
Good insights, very easily understandable language, liked the online teaching format.
upGrad Journey
Amazing support for the base course.
upGrad Journey
It's was a good learning experience.
upGrad Journey
It was really interesting and fun to be on the journey. I would like to express my gratitude towards the upGrad team and, of course, the faculty at MICA for being super helpful and supportive. The videos and the content was very helpful.
upGrad Journey
From a beginner to a certified professional digital marketer.
upGrad Journey
Overall, good learning platform, amazing Student Support team.
upGrad Journey
It was a mixed experience, Some of the sessions were very basic and felt more insight could have been added. Some of the sessions were very insightful. Analytics specialization was a bit tough to understand.
upGrad Journey
After a gap of 5 years due to personal commitments followed by covid, I was trying hard to re-enter the industry. Joined upGrad’s digital marketing course to regain the confidence that I lost due to the gap and failure I faced in again approaching the companies of my interest. I have opted for all the specializations and so far have scored around 96% in the basic-core programme and in specialization scored 99%. It was an incredible experience with upGrad with honest and disciplined learning. I have done many online programs during the lockdown, but this program is different. The program material, level of quizzes, and project work all were designed considering one’s learning speed, workload, and capacity to achieve. The Digital Marketing course that upGrad offers is the most relevant course in today’s times. As Digital Marketing is now 80% of marketing right now, upGrad helped to upskill and the best part was that I learned digital ads during the course work, which helped me to understand various social media platforms and their applications in marketing and advertising. From not knowing anything except theory about Digital Marketing, I learned the real-time application of concepts at upGrad. upGrad and MICA was a fruitful experience consisting of many new learnings and a different outlook on my career. I am now doing an internship in this field. I will miss the challenges of weekly assignments/projects and the deadlines that came with them. Highly recommendable. Great platform to boost your career. It was a great experience altogether. And I am extremely proud to announce that this course has helped me get a superfast transition in my career.
upGrad Journey
The journey was quite tough. It's not easy to manage work and study regularly.
upGrad Journey
It was an amazing journey with upGrad. Even if I was learning sitting at my home, upGrad ensured that I am completing my course on time due to the nature of the course.
upGrad Journey
It was a great learning experience with lots of live projects giving learners an edge in understanding digital marketing ecosystem and hands-on experience on various tools. It has boosted my outlook on businesses in digital space and helped me strategize my initiatives for my new endeavor.
upGrad Journey
The learning journey in upGrad was awesome. The professor, mentor, were very kind and helped a lot to understand the course.
upGrad Journey
It was one of the best learning experience with industries leading professionals with pratical approach. I totally enjoyed this learning program.
upGrad Journey
Education is something I care passionately about. I love to learn new things, I love to share the things I learn with others; I feel fortunate to follow a career which allows me to do something I love doing for my job. It’s a pleasure to finish my course in upGrad.
upGrad Journey
It was surreal. I learned a lot of new things about the social media, the algorithms of it, content writing, running ads with real money involved. Also made great connections, met new people learned a lot from them. Not to forget the great upGrad buddies of mine Chaire Jangid, Utkarsh Bedekar and Mohit Shinde. They were very helpful in my entire journey of 11 months.
upGrad Journey
The journey has been great with upGrad, it helped me switch my career.
upGrad Journey
It was really amazing and I’ve learned many new things.
upGrad Journey
When I joined upGrad I was very new to digital marketing concepts the way they have conducted the sessions and the study material provided make it so easy to learn. The project they have asked us to do helped us understand the concept and help in understanding the industry and challenges. I am really glad that I have chosen upGrad for PG certificate.
upGrad Journey
upGrad has been a good upskilling platform. I have thoroughly enjoyed my experience of live sessions and the course.
upGrad Journey
It was great, innovative and interesting.
upGrad Journey
This course has made me look at communication solutions differently and it has been an eye ucing experience.
upGrad Journey
A lot of learning and gained a thorough understanding of how digital marketing has become a core marketing procedure in the current scenario.
upGrad Journey
Joining upGrad for the DM course was very well thought of decision and my overall journey of learning was awesome especially the well designed curriculum from MICA including case studies and live projects, live sessions and SGC sessions were very helpful. The career guidance from upGrad and mentorship sessions has really helped me groom myself as a Digital Marketer.
upGrad Journey
It was good, got to learn a lot.
upGrad Journey
Quite fruitful and enriching.
upGrad Journey
Inspired to upgrade through upGrad, I enrolled in this course at age of 50 and found it very uplifting and elevating as you are always encouraged despite the fact that you are not like other students who are enrolled. I have gifted myself this opportunity and love the fact that how SM is present in everybody's life now in a positive way. The pandemic has made it an even more important tool. My upGrad buddy and all the teachers are the best people I came across during my journey. Wish to add value to this vast field I am introduced too!
upGrad Journey
It is very fruitful, I have got the chance to learn from experts with very brillant minds.
upGrad Journey
Great learning experience and a welcome distraction during covid.
upGrad Journey
Interesting, evolving and helpful.
upGrad Journey
As a copywriter, it was fantastic to know the technical stuff that goes behind. It has helped me grow professionally and seize great opportunities.
upGrad Journey
While my entrepreneurial journey in digital world has been amazing but while levelling up I realise I lack a lot of knowledge especially the institutional knowledge. Talking to brand managers and marketing people was a nightmare to me as facing embarrassment due to lack of knowledge and experience in the digital world was something I had started avoiding. But can't do that for long as business needed to grow. Thus, learning from a good institute was the only option but due to lack of time again that wasn't possible. Learning from upGrad was one of my best decisions, which has helped me understand this digital and advertising world even better and gave me practical implications of all the learnings as well. Along with that I had got a great boost to see that I was performing well in the class in this course that means I have a great progress in my real world of advertising as well.
upGrad Journey
My journey was quite challenging to manage as a working professional.
upGrad Journey
Insightful and helpful for boosting a current skillset.
upGrad Journey
It was smooth and full of learning new concepts.
upGrad Journey
Being the part of upGrad family is an overwhelming experience. Getting knowledge from the best industry experts, MICA faculty, hundreds of case studies, live projects, always having upGrad buddy to help you out with any query what else you need to learn something. Surely gonna refer this program to my friends. Great learning experience with MICA and backed by upGrad.
upGrad Journey
Good learning experience.
upGrad Journey
Group studies was very helpful. upGrad buddies provided continues support. Subject matter experts' lectures were great. They really helped in deep diving and understanding the concerned subject. Overall journey was awesome and very helpful in my current profession. A very big thank you upGrad and MICA.
upGrad Journey
My upGrad journey was really good. It taught new things which I'll be using in future plus the interaction with my batchmates and the faculty was good.
upGrad Journey
I was able to upgrade my skills in Digital Marketing domain with the help of this certification. It was a great experience to learn from MICA faculty as well as industry experts.
upGrad Journey
The journey with upGrad started off with off with enthusiasm to learn something new everyday. With just a thin line of difference between work and personal life, it was quite challenging to pull out time for studies. However, the sessions and assignments were really exciting to keep up my energy and complete the course. Experience with upGrad was new, beautiful and quite knowledgeable.
upGrad Journey
“Optimism is essential to achievement and it is also the foundation of courage and true progress.†~ Nicholas M. Butler
I was optimistic joining Digital Marketing course. It was like finally able to find something that I am going to love doing for years to come. I had expectations and upGrad helped me meet them. I really got a platform that helped me achieve my true potential and I hope to be able to implement my learnings from amazing teachers. I am hopeful about about my future and for that i truly want to thanks upGrad because they were there with me through all my ups and lows as they promised. Thank you.
upGrad Journey
It was wonderful and the best learning platform with best mentors, SGC coach and teachers. I loved how practically and theoretically we solved each learning.
upGrad Journey
Learnt good amount of digital advertising.
upGrad Journey
Journey with upGrad has been wonderful! Easy understandable lectures, supported and understanding team of upGrad, and my hard work have paid off. upGrad has helped me in getting placed too.
upGrad Journey
Here I gained a lot of knowledge about digital marketing. I was very new to DM but as a beginner it's a very great opportunity.
upGrad Journey
upGrad is a good platform to make a lifelong career growth skillfully.
upGrad Journey
It was an amazing learning experience with upGrad. At first I had a thought it will be difficult to learn full course online. People are more comfortable with offline courses. But upGrad really helped to understand every concept of digital marketing online.
upGrad Journey
It's fantastic... detailed and with lots of practical work and assignments. Team is very very helpful along with proper guidance.
upGrad Journey
The learning journey at upGrad was incredible, learning virtually to attending lectures was very smooth. Industry experts really helped me get a strong grip on basics and also help me develop the marketing mindset.
upGrad Journey
It was really great , learning new things and new technologies brings in confidence and kept me updated with the new upgraded world.
upGrad Journey
The journey was more helpful than expected as it took me from basic to an advance level. Being a content writer, I wanted to explore other domains in digital marketing and be on the path of an expertise who can paint a bigger picture with content as the core of the marketing initiatives. earning about major domains, I am well equipped to start a freelancing career or elevate myself to a senior level in content or digital teams.
upGrad Journey
It was really good. There are few topics that were brushed up and a lot of new ones to learn. Though as working professional studying becomes a task but with the help of upGrad we got reminder targets and live sessions to make subjects easier. It was a great time and hopefully a new beginning in the digital advertising world.
upGrad Journey
It was a really wonderful journey. I had the opportunity to learn digital marketing with such great faculty. I'm immensely happy to have been part of the upGrad family.
upGrad Journey
My upGrad learning was really amazing and informative. I got hands on experience of every important tools which a digital marketer requires.
upGrad Journey
upGrad has played a major role in my learning journey as it was my first online course and it has helped me improve my overall skills, whether be it career wise or personal growth wise. It has been an amazing journey with upGrad and hoping to do some more courses in the future.
upGrad Journey
It has been a roller coaster initially due to some emergencies I could not complete a lot of deadlines and had to take the support of GIOs to make it through the first batch. That being said it is an altogether different experience studying along with deadlines approaching whilst working simultaneously, it makes you a better individual which I guess I have become.
upGrad Journey
upGrad’s course is good and worth doing as these skills are the skills which are in demand.
upGrad Journey
The journey was very good. This helped me in getting my current job and learning many ways to market the product and service online and get a hands on experience too.
upGrad Journey
Highly recommendable. Great platform to boost career.
upGrad Journey
It’s been fun and challenging, slog nights to sacrificed weekends. upGrad has given me a platform for me to cope with the current phygital demands that a modern marketeer needs. Thanks to that!
upGrad Journey
It was a great journey, learned a new skill which helped me to narrow down my career goals to a specific domain and get more specialized with the skills.
upGrad Journey
Amazing... started off without any knowledge about digital marketing but happily can say learnt a lot.
upGrad Journey
Very informative and good content!
upGrad Journey
It was a great experience to associate with upGrad. Course was optimally designed to get the maximum output in limited period.
Course material and way of delivering it was very relevant and easy to understand. upGrad provided very good support in every aspect throughout the course.
upGrad Journey
This platform has been a great opportunity to learn from experienced people of the industry. Regular projects and live sessions was a great source of guidance. Meeting deadlines was sometimes a challenging task with work but it also helped me learn to manage my time and plan accordingly. Regular help from mentors during the projects was great. I attended the Delhi bootcamp and what a fun learning day it was. Listening to Falguni ma'am and meeting people from different batches and working together on a project was amazing. Constant help and support from upGrad buddies was of great help. Looking forward to start my career in the field of Digital Marketing.
upGrad Journey
My learning journey with upGrad x MICA until now has been very enriching and insightful. I had my fair share of apprehensions before enrolling in an online program for my higher studies. But the program with MICA served as a clear answer to all my concerns. The course was very well designed keeping in line with the current industry trends and lectures by the professors, industry peers along with constant support of upGrad buddies made my journey very seamless and wholesome. Since my journey is ongoing, I am looking forward to a continued experience.
upGrad Journey
upGrad journey has been very rewarding and unique to my career as I have been changing lanes from engineering to management. I am grateful to all the faculty members and mentors for their unrelenting support to make my placement to the company possible.
upGrad Journey
It's been a knowledgeable journey for me.
upGrad Journey
It was great. I was worried but thanks to team for such wonderful gesture. Got help from everyone.
upGrad Journey
Was a bit of challenge to complete the modules on time but totally worth it.
upGrad Journey
Started off fun and exciting and more of a drag towards the end.
upGrad Journey
I had a great learning experience. For a beginner like me upGrad is a great learning platform. It was a smooth ride.
upGrad Journey
This was an amazing journey with upGrad. Learnt new things during my course.
upGrad Journey
It's an add on in my qualification through which we can improve our current business.
upGrad Journey
Learning digitally has been a new experience and takes more hardwork and practice than a physical class. Evolved as a digital learner and skilled in digital marketing.
upGrad Journey
It was exciting, interesting, fulfilling.
upGrad Journey
I leant a lot from the community and the professionals. Really appreciate the support of the student support team.
upGrad Journey
A wonderful learning journey that helped me balance my time and complete my specialization. I've built skills that make me proud of myself today.
upGrad Journey
I learn a lot of things, disappointed with mentor.
upGrad Journey
It was great learning with great mentor and teachers.
upGrad Journey
It was very valuable, got to learn a lot. I have upgraded myself and it has been great.
upGrad Journey
Always catching up with the pace, but happy with the content and sessions!
upGrad Journey
It was a very insightful and thorough journey throughout. All the practicalities have been covered in the most spectacular way.
upGrad Journey
upGrad's programme was very imformative and helped me understand the world of digital marketing better and bettered my performance at work.
upGrad Journey
The Digital Marketing course was nothing short of amazing. Got the chance to interact with and learn from some of the best faculty from MICA and the wonderful team of industry experts. Thank you for curating this amazing course.
upGrad Journey
I really liked the concept that every module was perfectly timed. There were score board, rankings, discussion... these were an amazing way of knowing how we've done everything so far and that we do have peers to help. There was always an immediate response for every question.
upGrad Journey
It was a bumpy one yet a fulfilling one!
upGrad Journey
I enjoyed my learning with upGrad. Though it was difficult at times to manage both work and assignment deadlines but happy to put the effort and achieve the deadlines. I hope my career journey will be as rewarding as this upGrad learning. Thank you upGrad for the career guidance!
upGrad Journey
Amazing, full of knowledge. Amazing teachers and course structure.
upGrad Journey
It was a great experience.
upGrad Journey
It has been an amazing journey with MICA and upGrad. Learnt a lot and connected with amazingly talented folk.
upGrad Journey
Effective and interesting!
upGrad Journey
One of the best online learning platforms.
upGrad Journey
My learning experience with upGrad was a mixed bag. The course material was really well curated for the deep dives. However, the course material for the specialisations was underwhelming. The support from buddies was below par in comparison to what upGrad claims.
upGrad Journey
It was hectic but awesome! Learned a lot, especially how to multitask.
upGrad Journey
It was exciting and got to learn a lot of insights about what is happening in the digital world.
upGrad Journey
It was fulfilling. I got to know all the details on my projects and learnings. All the sessions were perfectly lined up for our learning.
upGrad Journey
I joined upGrad wanting to understand this new world of digital marketing. The knowledge and the network I have gained from my upGrad journey has been invaluable. I have transitioned into the role as an SEO analyst in one of the best digital marketing companies in India.
upGrad Journey
I had a great experience with upGrad. Wonderful platform to upgrade your career and knowledge. No doubt subject and professors all were beneficial. Advantage of having an upGrad buddy, Utkarsh, who was really helpful during the whole session.
upGrad Journey
It was an enriching experience. Had the opportunity to learn from academic as well as industry experts.
upGrad Journey
Excellent!
upGrad Journey
It was a very good journey. I learned from scratch and today I feel very confident about the knowledge I have gained from here.
upGrad Journey
Enjoyed myself throughout the course, very well designed course.
upGrad Journey
Best platform to upskill and learn something new about digital marketing.
upGrad Journey
It was an amazing journey! I got to learn alot from the case studies and live assignments. It was a great help in my personal and professional growth.
I also got promoted with a good hike! Thanks to all the MICA professors and upGrad's SMEs and the other staff of upGrad who helped get through this journey easily with so much of learnings!
upGrad Journey
It was a nice learning journey but I will rate it successful only after I get my job of choice.
upGrad Journey
The journey was quite amazing full of learning.
upGrad Journey
Great!
upGrad Journey
Learning experience is too good and I gained lots of knowledge from this platform.
upGrad Journey
It's been a great journey being able to do overcome the hurdles and learn the marketing techniques from the experts have been a great experience.
upGrad Journey
It has been amazing learning experience with upGrad. This course has not only given me the skills but the confidence required to start working as a digital marketer. This journey taught me that some goals in life might take a while to achieve, but once achieved it becomes more valuable for you.
upGrad Journey
It's was great learning journey and I am experiencing it every day. My peers or professors helped me during the course to grow with lots of motivation. They inspired me to think and grow differently. I must say I was really blessed to be the part of upGrad with MICA.
upGrad Journey
I have learnt from upGrad x MICA. While doing various internships I didn’t face any problem as such. I must say upGrad has planned the learning so well that it covers all the topics well and due to the hands on projects I didn’t face any difficulties. I have shifted my professional journey from a teacher to a content writer and SEO specialist. All the challenges which came my way, I have overcome just because the LEARNING experience was awesome. Yes I was very punctual and never missed any due date. The faculty has been a great support in my journey which I should mention as without the doubt clearing session and clearing up the concept ideas, it would have not been possible. While working for the various organisations, I thought of making my own identity where I can work as and when I want to. Thank you for the journey with me.
upGrad Journey
My upGrad learning journey was a roller coaster ride full of ups and downs but I enjoyed every bit of it. I wish I came across this program earlier on in my career but nevertheless I'm glad I came across it and passed out with flying colours. Even though it was an online learning program I feel like I learnt so much in detail about digital marketing that I probably wouldn't have, if I would have been in a classroom because I'm always distracted. Every video of every chapter had so much of information and knowledge to grasp which made it more interesting. Also the live sessions, doubt solving sessions, urgent sessions with a TA to solve personal doubts were hugely helpful. I'd like to thank upGrad for collaborating with MICA and making this happen.
upGrad Journey
It was a very good refresher course. It helped me relearn a lot of the basics and strengthened my skills further.
upGrad Journey
Good and got a very good opportunities due to this course.
upGrad Journey
It was really good. From this course I have come to know about digital marketing and I enjoyed the course. I have learnt many important marketing tools like SEO, Google Ads, Facebook Ads, etc.
upGrad Journey
It was a structured journey. Despite all hurdles, I am proud of all milestones achieved.
upGrad Journey
Advanced Certificate in Digital Marketing and Communication.